SMM Expert Quiz Thursday, November 7, 20190 comments It's time for a Quiz on Social Media! But first, a few points to keep in mind! This SMM Expert Quiz consists of 10 multiple-choice questions with a time limit of 5 minutes. The timer is located on the bottom right of the page. Select an answer or multiple answers based on the question. Click on the “Next” button at the bottom of the page to proceed to the next question. Click on the “Submit” button on the final page to end the quiz and view the results. If you run out of time, the quiz comes to an end and you will be unable to attempt the remainder questions. Please go to the last question of the quiz and click on the submit button. All the Best! 1. In Social Media advertising platforms, one mile is equal to______ Impressions 100 1000 10 None of the above2. On a Facebook business page, in which two places can a business review reporting for boosted posts? Audience Insight Page Post Page Insights Audience Network Page Settings3. What are the two benefits of Facebook Pixel? (Choose 2) Helps advertisers reach the right people Measures in-app activity Measures the results of an ad across devices Helps advertisers to create ad mock-ups4. In standard settings, how many days after being clicked, will a Facebook ad record a conversion and use it for targeting optimization? 1 day 7 days 28 days None of the above5. What is the structure of a Facebook ad campaign? Ad set – ad Campaign - ad set Campaign - ad set – ad Ad set - ad – campaign6. On Facebook, Organic reach + Paid reach = Total reach. When one person sees the same post both organically and paid, you’d find it under which category? Organic Reach Paid Reach Both Organic and Paid Reach Neither Organic nor Paid Reach7. What are "Open Graph Tags? Meta tags that allow you to define how your post looks on social media feeds. Copyright tags that connect images to their original creator. Ad hoc reports that show how a particular social media post performed (shares, likes, comments) Facial recognition tagging that allows social media platforms to automatically connect users to their networks.8. What is the first built-in step for the campaign-creation process in Ads Manager? Create a lookalike based on website visitors Align the business goal to an advertising objective Select where ads will be seen through placements Identify the right creative for the campaign9. If you want to optimize your Daily Reach on Facebook for conversions, you would: Reach as many of your Fans as possible Retarget those who have already engaged with you Target audiences who fit your expected audience persona Target those who have not yet seen any of your content that day10. The conversion rate CPM stands for_____ Clicks Per Million Cost Per Mile Clicks Per Media None of the aboveHurray! You are almost done. You may visit previous questions for a reconsideration if you like Or Click on the submit button to end the quiz and view your results. Name Email Phone Number Time is Up! Submit a Comment Cancel replyYour email address will not be published. Required fields are marked *Comment Name * Email * Website Save my name, email, and website in this browser for the next time I comment.