learn content marketing

Content Marketing Course – Learn to drive sales with content

Learn to write promotional content, social media content and SEO content. Learn to promote your content across digital platforms to gain maximum reach and visibility.
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  • Level: All Levels
  • Duration: 150h
  • Updated: 24/10/2020

What will you learn?

  • Understand how customers perceive content
  • How to write promotional content for social media and other digital platforms
  • How to optimize website content for search engines and to build an effective sales funnel
  • How to increase your sales, traffic, and brand recognition using the power of digital content
  • How to collect and analyze data to measure the content marketing results
  • And much more!
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Topics for this course

100 Lessons150h

Introduction to Content Writing

What is Content Writing?
The Three Main Processes in Content Writing
The Role of A Content Writer
Why Does A Business Need A Blog?
The Behavior of Readers on The Web
The Fundamentals of Writing For The Web
The Inverted Pyramid Theory
Important Tools for Writers

The Basics of Blogging

SEO & Content Writing

Ethics, Proofreading & Editing

Blogging

Research, Research, Research!

Supporting Text with Engaging Visuals

A-Z Acitivity

Writing Website Content

Grammar

Viral Content

Online Reputation Management

Fundamentals of Writing For Social Media

Becoming a Freelance Content Writer

Digital Marketing Introduction

Search Engine Optimization

Website Creation

Search Engine Marketing

Social Media

Web Analytics

E-Commerce Marketing

Affiliate Marketing

Adsense

Project

Description

Content is a powerful marketing tool. Learn to create great content for your marketing strategies!

Content Marketing enables businesses to provide truly relevant and useful content to their customers. It helps to attract and retain a clearly-defined audience and to drive profitable customer action.

Quality content is part of all forms of marketing – Social Media, Search Engine, Email & Inbound Marketing. Learn how to create an impact with content and how to promote content to drive traffic from a wide variety of sources.

Content writing skills along with marketing skills will establish you as an expert in the digital field.

 

The objective of the Course:

To provide content creation and content marketing skills that are on par with current digital industry requirements.

 

Who can benefit from the course?

  • Anyone who wants to grow a business via content marketing
  • Content writers who want to develop marketing skills
  • Marketing professionals who want to develop content writing skills
  • Anyone who is interested in writing and marketing
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This Course Includes

  • 150 Hours of Live Sessions
  • Recordings of the Live Sessions
  • 20+ Quizzes to Test Your Learnings
  • 10+ Assignments
  • Project Work With Feedback and Certification
  • Course Completion Certification
  • 2 Years of Unlimited Access to the Course
  • 2 Years of Access to Live Q&A Sessions
  • Placement Assistance
  • Free Hosting for 1 Year
  • A Number of Additional Resources to Refer & Learn

Requirements

  • A stable internet connection

Target audience

  • Business Owners & Entrepreneurs
  • Modern Marketers
  • Content Creators
  • Anyone who is interested in gaining content writing and marketing skills
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